What is BEEMAA?

The first European association of entertainment marketing professionals that bridges Europe, the Middle East and North Africa, and Asia


Branded entertainment is a rapidly growing marketing practice globally.

Europe stands as one of the world’s prominent geographical areas and among the world’s leading markets in entertainment content production and consumption.

BEEMAA aims to facilitate the necessary tools for global brands to meet suitable productions in Europe, the Middle East and North Africa (MENA), and Asia, as well as for productions to benefit from the support of global brands contributing to the making of higher-budget and higher-quality productions in Europe, the MENA region, and Asia.

Why are BEEMAA’s headquarters located in Istanbul? Istanbul is the crossroads between Europe and Asia, and a growing television content production capital. Turkish television productions are internationally distributed to over 54 countries.