With more then 130 million TV households, strong satellite penetration and around 1000 TV channels available, 10 million pay-tv subscribers, fast growing IPTV platforms and plenty of TV advertising expenditures growth potential, the broader Middle East, Central Asia and North Africa regions are rapidly becoming a strategic marketplace for audiovisual content suppliers.

In a recent survey of DISCOP vendors, 76% of respondents already doing business in the Middle East and North Africa regions declared that their sales had increased by an average of 25% in the last 2 years!